Let’s build some ethical advertising
The world of online advertising has been under a lot of fire. Online advertising has been used to target disenfranchised groups, those deemed manipulatable, and to push political disinformation. The economies of scale, having the many different types and origins of advertising, has made it even more difficult to prevent bad actors on different platforms. The question then arises, what makes an ethical ad? What can we do on our publications and platforms to help promote more ethical advertising?